Contact Persons: Sharon Hanna-West (813) 974-6893 • John Jermier (813) 974-1752
Sustainability is now the focus of the business world. Modern organizations must meet increasingly stringent financial, social and environmental goals – the "triple bottom line" of organizational effectiveness. This track offers a concentration in the study of sustainable enterprise from the perspectives of regulatory law, finance, marketing, organizational studies, and other areas of business research and practice. The concentration is fundamental for anyone interested in taking a leadership role in developing high-performance organizational systems.
Choose three of the following courses:
- GEB 6457 Ethics, Law and Sustainable Business Practices (Formerly GEB 6930)
- This course examines major and emerging issues pertaining to business sustainability. Sustainability for business requires a strategic focus on the triple bottom line via an assessment of environmental, social, and economic factors. The course surveys key regulations and trends and reviews models for creating socially and environmentally responsible companies. Students will participate in practicum projects designed to provide hands-on experience in applying the tools and principles of sustainable enterprise.
Faculty: Sharon Hanna-West - GEB 6930 Environmental Law and Issues in Sustainable Enterprise
- The study of environmental law and sustainability is a study of society's mechanisms for long-term planning, particularly regarding the use and protection of scarce resources. This course is designed to introduce business students to the complex regulatory system of environmental law and emerging certification options and requirements. The goal is to develop an appreciation for the fundamental role environmental considerations must play in decision-making and in business longevity.
Faculty: Sharon Hanna-West - MAN 6746 Designing Sustainable Enterprise (Formerly MAN 6930)
- This course is designed to provide an analytical framework for thinking about new developments in designing and organizing for a sustainable world. It will familiarize students with several key themes and concepts that are relevant to transforming organizations from traditional production systems to systems that can contribute significantly to building more sustainable economies and societies. Students will gain exposure to research on the state of the world's ecology and to some of the major problems that shape debate about a global environmental crisis, as well as current models and examples of sustainable enterprise. (Prerequisite: MAN 6055 Human Behavior & Organization)
Faculty: John Jermier - MAN 6748 Assessing Sustainable Performance of Organizations (Formerly MAN 6930)
- The course helps students to conceptualize a sustainable organization and use that as a benchmark to analyze the performance of organizations aspiring for long-term survival and growth.
Faculty: Staff - MAR 6936 Marketing for a Sustainable Enterprise
- This course introduces students to a re-defined 4Ps approach to marketing and explores how marketing mix decisions can and do influence environment outcomes. A variety of issues are covered in the course with the emphasis on strategies that convert consumption systems to a sustainable paradigm representing a circular use of resources. The intent is to re-invent strategies that present win-win-win solutions that meet the needs of the organizations, the consumers, and the ecosystem. (Prerequisite: MAR 6815 Marketing Management)
Faculty: Barbara Lafferty
